Clear Cover Photo - You want to have a clear cover photo for your Business Facebook Page. With all the new apps and filters, you can use your phone to take amazing photos.
Facebook Cover Image Dimensions: 828px. X 315px.
Services Tab - You want to engage your audience with a list of the service or practices you provide. Example: If you are an Attorney, you would want to list your practice areas; DUI, Divorce, Injury etc.
Latest Images - Customize your Latest Images. Select the best quality images or discounts to show as soon your page loads.
Daily Posting - If you are a retailer, Service, or Restaurant then you will want to post pictures of your work or discounts you are offering. If you are posting an offer make sure to list a code to be used for discount, which you can track using your google tag Manager.
Daily Sharing - You want to share industry related information on your page. Example: If you are a Plastic Surgeon, you will want to post about latest technology or lasting testings. You also want to promote others to share your page.
Link your Instagram Page - Their are a few apps out right now you can use. The Instagram app is use for Facebook is InstaTab App. Simple setup. You can customize the Tab Name buy going to Settings>Edit Page. You will see a list of tabs when you scroll down. Now click Settings next to tab. You can not rename any of the tab names that come with Facebook.
Link your YouTube Channel - YouTube is a social video website which hosts millions of Video’s from Entertainment to How to’s. Having a YouTube Channel is not only a must. It will help you will your back linking on your website.
The set up is the same as your Instagram tabs.
The YouTube tab I have used is YouTubeTab App.
Call to Action - Setting up your Call to action can be set to your Specific Web Page, Phone Number, Subscribe Now, Get a Quote and many other options. The user can contact a way of your choosing.